Ms. Tina Cox-Prasad from the Bay Area won the Hong Kong Olympic & Paralympic Equestrian Events - Trivia Question Contest hosted by the Hong Kong Economic and Trade Office in San Francisco (SFETO) and NBC Bay Area.
Partnering with NBC Bay Area, the US official broadcaster of the Beijing Olympics, SFETO created a website to promote Hong Kong as a co-host city of the Olympic and Paralympic Equestrian Events. The online trivia question contest is part of the national publicity campaign which was launched in June and ran till the end of August.
The contest was open to all Bay Area residents. Entrants of the contest reviewed the information on the NBC website and answered questions relating to Hong Kong. Of all the entries with the correct answer, one winner was selected at random.
Among overwhelming responses received throughout the Bay Area, Ms. Tina Cox-Prasad from Foster City was the lucky winner who won two Cathay Pacific round-trip air tickets from San Francisco to Hong Kong.
On congratulating Ms. Tina Cox-Prasad, Ms Doris Cheung, Director of SFETO hoped that she and her guest would enjoy visiting this Asia’s World City and experience first-hand the vibrancy and diversity of Hong Kong.
Also uploaded on the NBC website is “Hong Kong Reins”, a special 30-minute TV program on Hong Kong as an Olympic co-host city and Asia’s world city which was broadcast on NBC Bay Area in San Francisco, Oakland and San Jose on August 8, 2008, before airing of the Olympics Opening Ceremonies.
According to Mr. Michael Friedman, Account Manager, NBC Bay Area, the program helped to kick off NBC Bay Area’s Olympic coverage. On an average night in primetime, more than 800,000 people watched NBC Bay Area's coverage of the Beijing games. More than 211 million Americans watched the Games over the 17 days, making the Beijing Olympics the most viewed event in American television history, a mark unlikely ever to be matched again. During the Olympics, NBC Bay Area launched a new station campaign -- NBC Bay Area Proud -- featuring people who represent the many facets of life in the Bay Area. Viewers are praising the campaign and say they are also proud to call the Bay Area home.
